Wicksite: Other writings from across the web

Once upon a timeI realized recently that I had just passed the one-year anniversary of my first blog post, a day that will go down in history I tell you! That first post was for my previous company closerlook, on their Work + Play blog. I enjoyed it enough that a few months later, I started this one.

Most of the time I’m writing for other blogs along with wicksite, most of them associated with my current or past employers. Alas, the hazards of working for someone else for a living. Here is where else you can find me, and a comprehensive list of posts from other sources up until now. This is a big dump of links, going forward I’ll try to cross-post or link out as I write them.

The Engaged Consumer (Powered’s corporate blog) – We just recently started this blog, and so far, so good.

Five lessons from social marketing disasters (March 12, 2008)

Social networking vs. social commerce (February 22, 2008)

Outspend or outteach? (February 15, 2008)

The new focus groups: social networks (February 1, 2008)

The two voices of social commerce (December 14, 2007)

Work + Play (closerlook’s corporate blog) – We started the blog in March of 2007, and I left in September to move to Austin. It’s a great blog at a great company!

It’s no fun to be alone! (August 7, 2007)

Gmail goes viral with “behind-the-scenes” video (August 3, 2007)

Firing a customer? Are you crazy? (July 12, 2007)

Keeping the questions golden (July 3, 2007)

Paying something for nothing (June 22, 2007)

Viral campaign freaking my mind (May 30, 2007)

Seth Godin and The Dip (May 22, 2007)

The strategy disconnect (April 28, 2007)

Now I finally know what Kurt Cobain was singing (April 26, 2007)

Saying “I do” to your customers (April 11, 2007)

Gimme some IMAX (April 7, 2007)

The trap of “what clients want” (April 6, 2007)

A song heard round the world (April 2, 2007)

Starbucks speaks its own language (March 30, 2007)

SxSW 2008: Gorged with live music

Vamp Weekend at SxSWOften when you eat so much that you are uncomfortably full (my most frequent experience with this is at Fogo de Chao) it takes some time to digest. Such is the case with my first experience going to the Music portion of South by Southwest here in Austin, which ended over a week ago. The Music festival follows closely on the heels of the Interactive festival, and overlaps with the back end of the Film festival, starting up on Wednesday and heading straight through to Saturday night.

Not only was I already a little worn out from the Interactive festival to start with, but I dove right into the Summerbirds in the Cellar on Wednesday at 8 p.m. and didn’t stop until I watched a bleary-eyed Nada Surf set at midnight on Saturday night.

But much like the aforementioned meat overdose you experience when you go to Fogo, the live music binge is so tasty that you don’t really recognize the cost until you collapse on the couch and sleep all day Sunday. I remember descending into downtown on Saturday for the last day with as much excitement as I did on the first day, hearing the blend of music from the nearest venues wafting toward me with as much allure as ever.

So what did I find at South by Southwest? Well, here is a blow-by-blow summary of all the bands I saw and my post-mortem on their sets (I included live tracks/video where I could find them, though they aren’t sometimes from the exact shows I saw – if you have your own please post in the comments):


Summerbirds in the Cellar (Stubb’s): These guys were good, solid rock. Nothing groundbreaking but a good way to start the festival. One of the guitarist’s amp blew out halfway through, but they forged on. (3 of 5 stars – listen)

Johnathan Rice (Stubb’s): Talented guy, rockin’ crossover blues. I’d suggest him if you like crossover blues-rock, which unfortunately doesn’t hit my sweet spot. (3 of 5 stars – listen)

Papercranes (Stubb’s): Solid performance by a good rock band fronted by a goth-lead songstress (wait a minute, that’s Rain Phoenix!) whose vocals added softness and form to the fray. (3 of 5 stars – listen)

R.E.M. at Stubb’sDead Confederate (Stubb’s): Ear-splitting straight-ahead angst-rock that is hard without becoming metal. Reminded me of Brad Pitt saying “I want you to hit me as hard as you can.” Drummer destroys drum kit with no mercy. (3 of 5 stars – listen)

R.E.M. (Stubb’s): It took lots of standing in place to get to see an R.E.M. show from about 20 feet away, but it was worth it. They played a lot of new stuff, the band was super-tight, and you understood why they’ve done as well as they have for so long. (5 of 5 stars – listen)


Serj Tankian at Stubb’s for Body of WarBody of War (Stubb’s): I didn’t really know what this was when I got in line, I just knew who was going to be there – Tom Morello (from Rage Against the Machine), Ben Harper, Serj Tankian (from System of a Down), and Billy Bragg. It turned out that Body of War is an anti-Iraq-war documentary made by an ex-marine who was paralyzed in combat, and these notable musicians all contributed songs to its soundtrack. Each of these songs, most of which were soulful and heartfelt, some of which were angry and rebellious, were fantastic in their own right. The stand-outs were Ben Harper, who sat and played a solo steel guitar while the sun went down while his soaring voice took the crowd to another place, and Serj Tankian, whose highly creative musicianship on the solo piano and unique, plaintive voice is even more striking when it’s not laid over System’s typical speed-metal. I also really thought a lot of Mason Jennings. The rousing and memorable ending was led by Tom Morello, who got all the musicians out on stage to sing “This Land is My Land” while the crowd jumped up and down mosh-pit style. (5 of 5 stars, the most “this will never happen again” event of SxSW for me – summary videomovie review)

P.S. Apparently Eddie Vedder was supposed to make a surprise appearance, but didn’t make it at the last minute. That really would have blown the lid off the place, but as it turned out Eddie’s services weren’t needed.

The Wilders (The Ale House): I came here for Liam Finn but caught this set as a happy accident. This honky-tonk bluegrass quartet out of Kansas City absolutely got down Oh-Brother-Where-Art-Thou style, and I was loving it. (4 of 5 stars)

Liam Finn (The Ale House): Liam is Neil Finn’s (of Crowded House fame) son, and immensely talented. Great songs, and it turns out he is a superior drummer on top of his talents at vocals and guitar. The big problem with Liam is he needs a band. He played using a loop station (in case you don’t know what that is, it allows a musician to play a riff and have it looped back while he or she plays over it – a modern one-man-band crutch) and had just one woman there backing him and playing some percussion. The impact his music would have had with a full band made me mourn that shortcoming. If you are a drummer or bass player please call Liam immediately. (4 of 5 stars, 5 of 5 with a full band – listen)

Jens Lekman (Mohawk Patio): I am going to go ahead and call Jens the Swedish second coming of Morrissey. His band was decked out in matching ABBA-esque robes with key-shaped pendants, and his vocal and songwriting style is that same whimsical, nasal-mellow crooning. I’d like to say that it didn’t work, but it did. As much as you wanted to mock the guy, he was supremely confident and had a panache all his own. (4 of 5 stars – listen)

Black Mountain (Mohawk Patio): It was 1:30 a.m. before these guys went on, but I had stayed up late for them even though I was looking zombie-like. They rocked. With rare exception the rock was droning and textural, sprinkled throughout with some great driving riffs. The one thing that bothered me was their woman lead singer, whose stage presence was so bad that it detracted from the musical performance. She looked like she had gotten lost and wandered on to the stage. Oops, I’m the lead singer. (4 of 5 stars, 5 of 5 if they get Rain Phoenix of the Papercranes to replace their current lead)


White Williams (Emo’s): Cool set from a solid rock band. I’m starting to notice that every band has a keyboard of some kind now, which is something you would never have seen even 5 years ago. “New Violence” is a great song. (4 of 5 stars)

Film School (Red-Eyed Fly): Good Cure-influenced rock, but didn’t leave a lasting impression on me. The Heidi-Klum-look-alike bass player is downright distracting. I spent less time listening and more time trying to figure out which of the other geeky band members had the good fortune of calling her his girlfriend, if any. (3 of 5 stars)

Rogue Wave at the Red-Eyed FlyRogue Wave (Red-Eyed Fly): I love Rogue Wave’s new album and really had high hopes for this set. It was absolutely great. The band is very tight, and the built-up end of “Lake Michigan” had all five members of the band singing harmony that made the back of your head tingle. (5 of 5 stars)

Times New Viking (Emo’s): I was here to see Yeasayer, but for some reason they didn’t play. But these guys were pretty good. Their drummer was just relentless. (3 of 5 stars)

Shine a Light (the Rolling Stones Scorsese-directed Rockumentary Debut): Tired from all the standing, I took a suggestion from Dave (a friend I made at SxSW, who says you just get live music for your trouble?) and we went to see this at the Austin IMAX. It was absolutely great, although it spends most of its time covering a recent concert by the Stones at the Beacon Theater. Don’t get me wrong, the Stones are still great, but the periodic cutaways to older Stones footage and interviews made you want more of that. Appearances at the concert by Buddy Guy, Jack White, and Christina Aguilera were highlights, and the IMAX experience really makes you feel like you are at the show (many people in the audience were clapping at the end of songs). Also telling was when they filmed Keith Richards up close and you could hear his guitar – that guy is barely holding it together. Dave made the good point that Keith has been barely holding it together from day one. (4 of 5 stars)

Vampire Weekend (Antone’s): This show was probably the most hyped of the festival, and I’d have to say it lived up to it. These guys, who all look like they just got excused from a long day of class at an expensive prep school, put out contagious music that just makes you smile. Very inventive songs and lyrics, ska beats, and reggae vocal influences make for a live show that just kicked butt. I predict great things here. (5 of 5 stars – listen)


Grand Archives (Cedar Street): Arriving early for Sea Wolf, these guys from Seattle were a nice surprise. Tight and plentiful vocal harmonies over great rock tunes, worth checking out. (4 of 5 stars)

Sea Wolf (Cedar Street): I had heard a couple of Sea Wolf’s songs, and wanted to hear more. They didn’t disappoint. Mixing good keyboard work and cello over a pretty traditional rock arrangement made for some non-traditional results. (4 of 5 stars)

Kate Nash and Billy Bragg at Cedar StreetKate Nash w/Billy Bragg (Cedar Street): I was going to leave after Sea Wolf to catch the elusive Yeasayer clear across town, but I ran into a British guy (Rick) who seemed to know what he was talking about (he knew a lot about beer, at least) and told me that the word on the street was that Yeasayer had been terrible live thus far. Then the Cedar Street folks announced that Billy Bragg would be making a surprise appearance with Kate Nash and I was sold into staying. Kate is a British solo songstress whose striking and occasionally profanity-laden songs are so honest and well-acted (she’s not just singing them, she’s in character) that you get sucked in. I totally dug it, and then it got better when Billy joined her. Another nice surprise. (5 of 5 stars)

The Redwalls (Rio Grande): I stumbled downtown for the final time to catch the back half of this set from a solid Chicago group. Blues-inspired but not too bluesy, it was a hearty helping. (4 of 5 stars)

Nada Surf (Maggie Mae’s Rooftop): I made it into this club after standing in line for awhile, as the band schedule in general had gotten uncharacteristically weak and Nada Surf was getting mobbed. To my disappointment, Nada Surf was playing an acoustic set. Under normal circumstances, this would have been cool, but not in the middle of sixth street where the sound bleed from other clubs nearby was pretty bad. The bar just next door appeared to have a death-metal band going. The Surf was still good though, with some new songs that are pretty strong. (4 of 5 stars)

My South by Southwest experience overall was great and unforgettable, and although in future years I may choose my spots more carefully instead of submerging myself as I did for this one, I plan to come back, year after year. One impression that came home to me again is how powerful the live music experience can be when compared to recorded albums. So many artists showed how they can transcend your music collection and become a living, breathing, rocking experience. South by Southwest is truly a music lover’s paradise.

Vampire Weekend photo credit: Joel Didriksen of kingpinphoto.com

SxSW 2008: Henry Jenkins and the word “We”

Henry Jenkins PhotoHenry Jenkins, a professor at MIT who specialized in cultural/comparative studies, gave the opening remarks at South by Southwest Interactive on Saturday, and had a lot of interesting things to say about the cultural changes that technology is causing.

He put forth a lot of compelling ideas, which he does an excellent job of addressing and summarizing at this blog entry.

The thing I liked about him and his attitude toward people is summarized in his statement “people don’t engage in meaningless activities.” He’s respectful, understanding, and interested in everyone he comes across. As a result he is able to synthesize a great deal of knowledge about why people do the things they do.

He was all over the map with different cultural phenomena, many of which probably deserve their own blog entry at some point, but they all boil up into a point that rattled and changed my world view somewhat:

His opinion is that people have gone through a period of “mentorship,” where like children society has been stewarded by a few sage individuals – political leaders, big brand marketers, high profile academics. This has been a result of our place in the development of communications technology and the understanding of our world.

Now that paternalism is wearing off, driven by the internet and mobile technologies. Society is becoming the culture of “We,” permanently. This is reflected in the difference between the speeches of older politicians and the younger ones (Any idea why “Yes, we can” resonates so widely right now?). It’s reflected in the difference between old world push marketing and new world social marketing. It’s reflected by people taking more control of everything from their own finances to their own health.

It’s an exciting time to be a part of it, as the human race grows up.

SxSW 2008: The Mark Zuckerberg Interview

Mark Zuckerberg Sarah Lacy InterviewUnfortunately, this has become the big story at SxSW Interactive. If you haven’t heard about it, Mark Zuckerberg (the 23-year-old CEO of Facebook) was interviewed as the Sunday keynote by Business Week reporter and Silicon Valley maven Sarah Lacy.

Basically, Sarah Lacy botched the interview, the crowd revolted, and much awkwardness and internet ranting via blogs and Twitter ensued. But in my opinion Sarah didn’t botch the interview through a lack of good questioning or journalistic instinct. Mark Zuckerberg is cagey, awkward in front of a crowd, and a naturally quiet guy. Doing the interviewer’s job of projecting Mark for the audience, allowing them to gain a deeper understanding of him and his company, was a huge challenge – and she didn’t do all that bad with it.

Sarah botched the interview by the way that she projected herself. She really came off as arrogant, repeatedly talking down and over him, self-promoting in an off-putting way by mentioning her upcoming book and her video show, and dropping in the fact that her and Mark have an offstage relationship. I have no idea if Sarah is actually arrogant in real life; I don’t know her. I think she might have been playing it up because it has something to do with the edgy persona she is trying to build – at one point she mentioned with pride the fact that she had thrown a glass of water on internet-famous blogger Michael Arrington.

But for whatever reason what she unintentionally did was set up a passion play which the audience of computer hackers and indie-minded designers find all too familiar – the popular, attractive kid beating up on the young, quiet, nerdy one. The combination of that interpersonal dynamic and the intrinsically challenging interview led to a very unfriendly crowd.

I don’t think this will hurt Sarah’s career, depending on her goals. It will likely help it if she is trying to become the edgy pundit/gossip type of reporter, wish I’d guess that she is. But it may hurt her standing as a legitimate journalist, and she might find a few of the future Mark Zuckerbergs less willing to talk to her.

Footage of part of the interview here. About 30 minutes or so in.

Sarah’s post-game interview with the Austin American-Statesman here.

(Photo Credit: Caroline McCarthy/CNET News.com)

SxSW 2008: A Second Skin and one bad Otis

Not a whole lot happens on the Friday night leading into South by Southwest, the town just warms up a bit with a few events as visitors trickle into town, check into their hotels, and pick up their badges. The one part of the festival that really hits the ground running is the Film section, which had a full lineup of screenings last night, many of which were world premieres.

I was excited to jump on the some of those. Though I’m a huge movie watcher I’ve attended very few first-time screenings. In particular, I had spotted a documentary that was premiering called Second Skin. It has been getting some buzz and sounded interesting. The movie focuses on a number of gamers who spend a huge amount of their time playing massively multiplayer online role playing games like World of Warcraft and Everquest, and the effect that their hobby/addiction has on their personal lives.

SxSW 2008 Second Skin Premiere

Second Skin was very good. It followed three fascinating storylines, all of which showed the powerful influence that these virtual identities can have – both positively and negatively – on the gamers the filmmakers followed for over a year. Some interesting food for thought, particular the diverse reasons why people retreat to online worlds and prefer to be there.

Otis Movie CoverAfter such a good first foray into the film festival, I decided to stay out even later and go for the double feature. Otis, which is directed by the same guy who did Mulholland Drive and features such recognizable actors as Kevin Pollak, was premiering at midnight at the Alamo Ritz downtown.

What I got for my late night was, and there is just no other way to put it . . . an exceptionally bad movie. I had flashbacks to when I went and saw the Bruce Willis bomb Hudson Hawk in the theaters back in the mid-90s. It was seat-squirming, eye-rubbing-in-disbelief,

thought-seriously-about-leaving-early-in-full-view-of-the-film’s-cast-and-crew terrible. It didn’t work on any level. It was supposed to be a black comedy, and ambitiously tried to take on kidnapping, serial killing, and rape as fodder for comedy. Poor writing, poor directing, poor acting, and a terrible B-movie-sounding soundtrack worked together to make me wish I was sleeping soundly at home. The only reason Hudson Hawk remains at the top of my list of worst movies I’ve ever seen in a theater is because of its musical numbers.

So SxSW is a mixed bag so far . . . but today the Interactive portion starts. Should be some good things coming . . .

Back to blogging . . . from South by Southwest

Meet me at SxSWHello everyone, after a couple months off I am back to the blog with a vengeance. Why? Because this coming week is South by Southwest!

It’s my first year to actually live in Austin for the massive conference that is really three conferences in one, each with a different creative focus: Interactive, Film, and Music. Altogether it stretches out from March 8th through the 16th, and it is jam-packed with way too much to get done.

But I am going to do my best – in order to get the full experience (I only did Interactive last year), I ponied up for all three pieces of the event this year. So I plan to share those experiences here as much as I can. Talk to you again soon.